The pilot succeeded, but the customer says it's 'too expensive to roll out.' Save the deployment without killing the economics.
'Too expensive' after a winning pilot is a solvable engineering problem wearing a procurement costume. Here's the diagnose-then-optimize playbook, including the 10x cost levers, that turns it around.
Updated Aug 2026 · Grounded in real Forward Deployed Engineer interview loops and written to a senior-engineer editorial bar.
'Too expensive' after a winning pilot is a solvable engineering problem wearing a procurement costume. Here's the diagnose-then-optimize playbook, including the 10x cost levers, that turns it around.
Lead with where the obvious approach breaks, because that is the judgment they are screening for — most candidates jump straight to the happy path and lose the room.
Then walk the failure back through the pipeline in order, naming the one metric the customer's exec sponsor actually cares about before you propose the fix.